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How do you want to invest?
There is no single right way into private markets. Pick the path that fits you — the Investor Passport and the Select · Fund · Secure motion work the same underneath all three.
Three ways in
On your own
Browse the marketplace, compare on one standard, and secure an allocation yourself — held in your own custodied account.
Explore the marketplace →With your advisor
Bring your own advisor, or grant one time-limited, per-record access to act alongside you. You stay in control of exactly what they see.
About the Passport →Funds & family offices
Block-scale execution and API access to the same rails, built for funds, RIAs, and family offices.
Institutional desk →One Passport under all three
Whichever path you choose, you verify once with your Investor Passport and then Select · Fund · Secure in one motion. Not sure you are ready? See why Passport readiness matters.
Build your Passport → Browse the marketplace
Whichever path you choose, the diligence is yours
Self-directed, advisor-assisted, or institution-directed — the pathway changes who does the analysis, not whether it has to be done. Review the available due-diligence materials before selecting an offering, and get professional advice where it matters. InvestNow is not an investment adviser and does not recommend investments; an adviser or institution acting for you remains solely responsible for their own recommendations. What to interrogate →
Demonstration experience. Pathways describe planned functionality and are not investment advice or a recommendation of any security or service.